Be the Reason Your Dog Wags His Tail!

Pawsitive Tales is a dog training and behaviour service in New Delhi, India. It was founded by a Delhi-based certified dog trainer/behaviourist, Namratha Rao. Pawsitive Tales offers a range of services from pre-puppy consults and basic training to working through problem behaviours such as separation anxiety, fear avoidance behaviour and excessive barking.

The key philosophy at Pawsitive Tales is the use of positive dog-training methods, such as verbal praise, games, treats and toys. Saran Design was given the responsibility to come up with a brand language which reflected the fun and cheerful nature of the dogs at Pawsitive Tales. A bright colour palette and illustrations were incorporated to take the brand forward.