Know Your Global Risks
Alea is primarily, a due diligence firm offering a host of corporate security services. Their initial services were mostly for the domestic market. In time, the company had a global outreach and they wanted the brand image to reflect the same with a change in tagline too.
We took the brief of ‘from entanglement to disentanglement.’ and created a logo which visually represented the same. The lines spreading outwards accentuated the disentanglement that is Alea’s primary aim. The chosen colour scheme reflects a sense of solidity and assurance.